In my creativity workshops, I don’t simply wave a wand to magically make every participant as creative as Steve Jobs or Barbara McClintock.  Rather, the exercises and ideas in my workshops help people move closer to being  creative, enabling them to be creative more consistently and productively.

But . . . why does being creative even matter?

Creativity training can result in a number of benefits in the classroom:    

• • Students can find learning more fun and be         more engaged.    
• • Students can learn to think in new ways, using fresh perspectives.
• • Students can become better problem-solvers.
• • Students can respond better to challenges and failures, reframing negative situations into opportunities.

Businesses and other organizations can also benefit from creativity training:

• • Employees respond positively when given the opportunity to find and employ creative solutions.
• • Office and workplaces can become more pleasant environments when staff are empowered with creativity.
• • Fresh perspectives can lead to better performance and more productivity in nearly every situation.
• • Employees can begin to see problems not as roadblocks, but as opportunities to find better routes to desirable destinations.
• • Creative thinking can help organizations and businesses become more responsive to the needs of customers and other clients, leading to higher client satisfaction, helping to give your organization a competitive edge.